Goodys

1. INTRODUCTION After a scheduled research upon tiny sectors of the Hellenic market, our group took the decision to analyse the food help and entertainment market, one of the most(prenominal) essential representatives of the Greek economy in domestic and world-wide environment. To evaluate efficient the specific market, will benefit an across-the-board presentation of Goodys S.A. the leading eating house expediencys company in the Greek market and on a European level it is one of the largest and strongest right forward service restaurant chains. In our newspaper we provide training for the companys history, the structure of the organisation, the market built in bed and the afterlife plans of the management. Next, based on Goodys annual report using the pecuniary statements, corresponding income statement, statement of retained earnings, counterbalance sheet and interchange flows, will evaluate the financial position of the bra nd. Afterwards we come up our research with ratio wisdom psychology for the profitability, liquidity, assets and debt management of the organisation. Ratio analysis is very important for the lenders of the company and potential investors. Final in the conclusion, will computer address the factors that lead Goodys S.A. to be the leader of the market and recognised from larger multinational competitors like Mcdonalds and KFC.

2. THE COMPANY Goodys S.A. is a Greek fast food company founded in 1975 by Ioannis Dionisiadis in Thessaloniki and introduced in Athens Stock replace (ASE), in 29/12/1994. There are over 185 Goodys restaurants in Greece, Cyprus, and Bulgaria. Recently, Bruno Norby has founded the Goodi! es of Mexico Association and then it has been merged into the Greek provisions convention Vivartia S.A. In Greece, Goodys restaurants are the dominant ones in the quick service food market and it has managed displacing the McDonalds and the KFC restaurants to third or poop alternative of the consumers. Goodys SA is the leading restaurant company in the Greek...If you indispensability to shell a full essay, order it on our website: OrderEssay.net

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